Yeah jake, that was me, I met the owner of the hell team when I bought some s3 bar ends off him this year, he knows everyone over there and goes over a lot. He filled me in on the s3 connection, and detailed how a lot of the castings are outsourced to s3 whom have superior production equipment. I merely speculated that the mysterious Swiss group was s3 as the guy that owns it is Swiss. As an aside he showed me the reiger trials shock and explained how it's truly revolutionary as it has dual speed rebound and other trick stuff.
With the info on Ducati being interested it's all starting to make sense. I think the Israelis have been outmanoeuvred by the banks. I would suggest the Israeli investors saw gg as an eventual industry rationalisation target and we're hoping to get it for a song and sell it on.
If you look at what gg is, it's a brand, with some corporate knowledge/design history of how to build a conventional trials and off-road motorbikes, they also have a spare parts pipeline which is usually the most profitable part. The production line is worthless, the workers (God bless em), unfortunately can be replaced, the parts suppliers will still be there (except marz, but I reckon the pfp fork will miraculously appear with Sachs written on it). So there is no way the banks would liquidate nothing, and destroy a company that was a going concern unless they had a buyer. They usually chapter 11, voluntary receivership or what ever you want to call it and trade out the brand so the recover at least the brand value.
Now onto the bigger picture. Europe has four main motorcycle brands, BMW, Ducati, Triumph and Katovarna. The Japs obviously are huge worldwide, as are Harley.
BMW has road and adventure, and is a tiny slice of a huge CAR company, they tried to move into off-road, but couldn't find the uniqueness/success they needed to maintain their brand flavour and realised that making dirt bikes is harder than you think, and that's why they basically all look the same. They took a big expensive stab at it and showed every other manufacture how not to enter the off-road market then sold it to the biggest off-road manufacture to protect their business from other players (triumph or Ducati).
Ktm 8 years ago moved onto the road, and have expanded their adventure lineup, whilst beginning to own off-road.
Ducati and triumph have both moved into adventure and probably see GG as an easy way into off-road. but not with debt and not with workforce issues. I would not expect a dumb play like BMW did with the g450/449 husky though. They just want market share and somewhere to start.
Why not buy Beta? Family owned company and too expensive, well run so no easy fix capital improvements. Bout the same size as GG so why not buy a bargain.
TM, sherco? Too small, no history.
The Israelis saw this and had a go but the big companies were shrewd enough to see it and the timing (all important as well).
Just my two cents.
Ps, Ducati is owned by AUDI, forgot mention. I forgot to mention piaggio, whom are huge but seldom have had anything off-road at all